Many people want to be the go-to person when it comes to having success in their particular niche.
Why? Because people follow those with authority and authority can and usually does equal profits in your business.
But, there are three things I find that you should focus on if you want to be a genuine authority in the eyes of your prospects.
Don't Say You're An Authority... Prove It
The best way to be an authority is to BE IT!
There are many people that say they are an authority but really aren't. If you want to be an authentic authority, produce a result and then share with people
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Webinar Marketing: 5 Reasons You Should Be Using Webinars To Build Your Business
If you've been around the home biz and online marketing arena for any amount of time, then you've likely come across a webinar or two.
In fact, maybe you've even been on a webinar. Maybe you bought a product during a webinar in the past.
Webinars are an amazing online marketing tool for a variety of reasons.
I'll give you those in just a minute, but first, it's important to understand just how powerful webinars can be for your business. In my business, I've done them for years, and I've had life and business changing results.
For instance, using webinars I've...
Sold tens of
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The Deep Marketing Psychology Behind a Sales Funnel! (Part 2)
Alright, we’ve been diving deep into the psychology of a marketing funnel.
Knowing the psychological elements allows you to make sure you have everything in place as you create your funnel, so you hit the mental triggers that will eventually get your prospects to act!
If you haven’t seen it yet, you should GO THRU PART-1 HERE FIRST!
Here in part two, we’re going to go through more of the psychological triggers. One thing to keep in mind is that any of these can be used throughout your entire funnel. But I want to show you where you’ll see it in play MOST!
Here’s a quick recap of
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Is Attraction Marketing Duplicatable? The Answer Might Shock You!
If you have been around online for any length of time then you have probably heard of attraction marketing.
In short attraction marketing is the art of positioning yourself in front of your perfect prospect where they chase you down rather than you chasing them.
Sounds great right?
The big question many in the home business industry always ask is...
"Is attraction marketing duplicatable?"
The short answer..... NO, it's not.
With that being said does that mean one shouldn't practice it?
Does that mean people should stay away from it?
Is it the death of the home business
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The Deep Marketing Psychology Behind a Sales Funnel! (PART 1)
In marketing, we often talk about building a “Killer sales funnel!”
The question is what does it mean to have a killer funnel?
What all is at play behind the mechanics of the content, the ad, the lead magnet, the capture page, and the sales page?
It’s all PSYCHOLOGY!
What you may not realize, is that all those mechanics are put in place, ONLY to deliver the psychological triggers of marketing.
Those parts that eventually lead to the sale.
In other words, the reason a sales funnel was ever developed at all...was so that you can systematically put all the psychology to
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3 Simple Steps to Grow Your Business with Video Marketing
Let’s face it. We over-complicate EVERYTHING as human beings,
And that goes for growing your business with video marketing as well.
If there’s something that only takes one step to do, then we often don’t think it’s true. After all, it can’t be only one step. It’s gotta be more!!
Growing your business with video marketing only takes three steps. I’ve proven it month after month for the past decade. That’s it, just three steps and you can create the business of your dreams with the videos that you create.
Of course, if three is not enough for you, that’s fine.
Feel free to
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5 Proven Techniques to Promote Content, Build Your Audience, and Get More Leads!
Has this ever happened to you?
You sit there slaving away over a piece of content… Maybe a blog post, a video, that you know people will absolutely love.
You put your heart into it. And then you post it with tons of excitement, and then... you wait. And you wait. And you wait.
What the heck? No views. No page visits. Nada! What the heck happened?
Well, the truth is that if people aren’t already beating down a path to get to your newest content, then you’ve got to simply get it out in front of THEM.
Because let’s face it. If nobody sees your content, then it does you no good
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Why You MUST Use Marketing Funnels to Automate Your Business! (IF You Really Want the Dream Life)
So I’ll just come out and say it.
If you’re an online marketer, and you’re not using sales funnels and automation...you’re insane! There ya go!
Oh, and you also aren’t allowed to whine about how you’re not seeing the time freedom you’ve been told about. Because you get that life by building funnels to market your products and opportunity. Period. 🤷
Why?
Because sales funnels are where follow up happens. And follow up simply is where the money is made. Without YOU having to be there to make it happen!
That’s how successful online business owners create the success that you
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How to Sell Anything Online in 6 Simple Steps! (Yes…Anything!)
Remember the Pet Rock?
Yeah that thing! It seems like a silly idea that would never sell in a million years right?
But what if I told you that the dude who created that became a millionaire. He sold 1.5 million Pet Rocks at $4 bucks each.
I just wanted to show you that you can sell anything if you have the right circumstances. But first to be fair, that was in 1975 and it wasn’t online (mostly because there was no online back then.)
So here’s another example of something online…
Leaving all political biases aside simply to make a point, did you ever hear of the book
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How To Become The Expert People Want To Follow
Everybody wants to be an expert. However, there are really only two big keys to being that expert.
Many have the perception that to be an expert in a chosen field that you need to know it all. Not true.
Knowledge is one thing, but being able to apply that knowledge is an entirely different story. Many people have book smarts, but few have street smarts.
In my more than 19+ years in the home business industry, I can break it down into at least two different points you should focus on if you want to be the expert people want to follow.
Be An Advocate and an Educator For Your
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