So you want to know how to start a blog and make money?

Sometimes the thing that holds us back from starting our blog, or blogging consistently, is that we simply don't understand a few certain things that we should about the process.

And no, I'm not talking about the technical aspects of blogging. You can find all kinds of tutorials on how to do that. Heck these days, with certain blog building tools, the techie stuff isn't even much of a concern anymore.

The most important aspect of starting a blog that makes money is to focus on your potential reader. That's who matters most. That's why you have a blog.

If you want to understand further how a blog can increase your profits check out my blog post here.

Your #1 goal is to provide massive value and solid information to your blog visitors that they can actually use so they…

    1. See you as an influencer, and therefore become a lead
    2. Come back over and over to read more blog posts!

The more you repeat that cycle over and over again, the more leads, sales, and sign-ups you'll gain from your blog.

So let's dig in…

The 3 Questions To Ask When Starting A Blog That Makes Money…

#1 Who Is Your Prospect?

Here's the deal.

You'll never know what topics to blog about if you don't know precisely who your prospects are. In other words, who do you want to TARGET with your blog?

Because getting anybody else to your blog besides these people is a bit of a waste of your time.

Questions you'll want to know the answer to:

    1. Who is your target market?
    2. What is their gender?
    3. How old are they?
    4. Where do they hang out most online?
    5. What are THEIR main goals?
    6. Why would they want to come to your blog?

To know that, you have to know the answer to the next question…

#2 What Does Your Prospect Want?

Getting clear on WHO your target prospect is, will help you figure out what they want.

Why do you need to know this? Because again… the reason you have a blog is to serve them.

For instance, if you'll look at the home page of this blog, you can see exactly who my target market is…

β€œProviding Online Marketers with the Latest Secrets and Strategies to Get More Leads and Sales”

I know that my target market is online marketers, and/or people who are looking to start an online business.

That is specific, however, not too specific…

Here is an Example So You Understand This Point…

Let's say you've got a blog and your main target market is people who want to lose weight.

There's a good chance that you'll have people at the beginning of that process, some at the middle of that process, and some at the end of that process. Those at the end may now be thinking about how to get fit and/or muscle tone.

It wouldn't be inappropriate therefore to blog about how to tone abs or arms.

You could also blog about nutrition, weight training, endurance, etc.

Just never forget who your core market is and that there will be people in different stages of the game visiting your blog and you can blog about all those topics under one umbrella topic. Make sense?

#3 How Can YOU Make it Easier for your audience to Achieve Their Goals and Dreams?

Your prospects are searching for a leader who can get them from point A to point Z of achieving their goal.

The key to quickly gain huge credibility with this market is to get them from A to B. Or A to C.

For example, if your target market is home biz owners who want to earn $6-Figures, how will they feel about you if you got them from zero to let's say an extra $500 per month? Think that will earn you some credibility and trust?

You bet it will!

If your target market is people who want to lose 200 pounds or more, do you think that you'll earn some of their trust if your blog posts helped them drop 15 pounds in a 2 week period? Think they'd stick around with you a while?

Of course, they will.

So you want to create content that can make them take steps to their end goal, and build massive trust among your blog visitors. Then they'll follow you to the ends of the internet to work with you on the remainder of their goals!!

If you have not grabbed my 306 Copywriting Power Words PDF yet, you can do so by clicking the button below. This can also work for blog posts and content you create.

Additional Resources For Starting A Blog

βœ… Bluehost Hosting - Learn More Here

When setting up your blog you have to have a host to put your site on. Bluehost is one that many of my students have had great success with and it has a great reputation for customer service. It's also very low cost. My other two options are LiquidWeb and SiteGround

βœ… OptimizePress Funnel Builder – Learn More Here

By far the best WordPress theme and funnel builder on the market. It's meant for marketers because it's created by marketers. It gets my highest recommendation and I use it on all my personal sites.

βœ… Aweber Autoresponder - Learn More Here

Building an email list is ESSENTIAL to the longevity of your online business. If you are not sure where to start in the online marketing game, this is for sure the first tool you should invest in for your business. Aweber is considered the industry standard.

Did that help you? If so, then go figure out exactly who your best prospect is, what they want, and create content that gets them closer to that goal! That's your ticket to a profitable business and financial freedom!!

Leave me a comment if you got value, I would love your feedback. Also, feel free to share.

You rock,

PS: Want to work directly with me? Click Here

    6 replies to "How To Start A Blog and Make Money in 2023"

    • Cathy

      Thanks thanks Mark, always appreciate your expertise!

      • Mark Harbert

        My pleasure. πŸ™‚

    • Deborah Wright

      So it’s the same thing as knowing who you serve, etc.. on social media.. same rules apply.. thank you Mark!

      • Mark Harbert

        Exactly. You figure out who your market is and create content that provides answers to their problems. Really simple concept to understand. πŸ™‚

    • Frances Jackson

      Thank you for this information. It has never occurred to me to start a blog .Boy do I have a lot to learn

    • Gregoria

      Thank you, Mark! I learn something every time I read one of your posts! God bless you for sharing what you know!

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